PET-ITION-MATTIE’S PLACE

What do pets do when humans fail to protect them?
They take matters into their own hands, or should we say, paws?! Introducing the first petition signed, promoted, and delivered by dogs.
A powerful idea by the amazing duo Peter Sreckovic and Devon Clarke, which my good friends Victor Yves and Vini Dalvi from Publicis Toronto invited me to help bring to life alongside creative director Sandra Baumander. Also, my last dance as freelancer.

Client: Mattie’s Place I Role: Creative Direction